Celebrity Perfumes

Although celebrity perfume endorsements is as old as the advertising game itself, perfumes created for and by the celebrity is a somewhat new game. The first celebrity fragrance was introduced in 1991 with Elizabeth Arden’s White Diamonds by actress Elizabeth Taylor. However, the trend of celebrity created perfume began in 2002 when Coty, Inc. partnered with Jennifer Lopez and introduced JLo’s Glow perfume.  And the trend continues in force today, see the list below of celebrity created and endorsed perfumes.

Sorted alphabetically by celebrity’s first name, and updated regularly.

All My Children, Kendall Hart:  Daytime Soap Opera

• Charm - 2008

Alan Cumming:  Actor

• Cumming - 2005

America Chopper:  Discovery Channel TV Reality Show, Paul Sr & Jr Teutul

• Full Throttle - 2005

Andre Agassi:  Athlete/Tennis

• Life - Aramis/Estee Lauder 2003 (endorsement)
• Always for Him - Aramis/Estee Lauder 2005 (endorsement)

Andy Roddick:  Athlete/Tennis

• Andy Roddick - Parlux 2006

Anne Hathaway:  Actress

• Magnifique - Lancome/L’Oreal Paris 2008 (endorsement)

Antonio Banderas:  Actor

• Diavolo - Puig Beauty
• Diavolo Hypnotic - Puig Beauty
• Diavolo Donna - Puig Beauty
• Mediterraneo - Puig Beauty
• Spirit - Puig Beauty
• Spirit for Women - Puig Beauty 2005
• Antonio - Puig Beauty 2006
• Blue Seduction - Puig Beauty/Coty, Inc. 2007
• Blue Seduction for Women - Puig Beauty/Coty, Inc. 2008

Ashanti:  Singer

• Precious Jewel

Beyonce Knowles:  Singer, Actress

• True Star - Tommy Hifiger/Estee Lauder 2004 (endorsement)
• True Star Gold - Tommy Hilfiger/Estee Lauder 2005 (endorsement)
• Emporio Armani Diamonds - Giorgio Armani/L’Oreal Paris 2007 (endorsement)
• Emporio Armani Diamonds Intense - Giorgio Armani/L’Oreal Paris 2008 (endorsement)

Britney Spears:  Singer

• Curious - Elizabeth Arden 2004
• In Control Curious - Elizabeth Arden 2006
• Curious Heart - Elizabeth Arden 2008
• Fantasy - Elizabeth Arden 2005
• Hidden Fantasy - Elizabeth Arden 2009
• Midnight Fantasy - Elizabeth Arden 2007
• Believe - Elizabeth Arden 2007

Carlos Santana:  Singer, Musician

• Carlos Santana for Men - Victory International 2005
• Carlos Santana for Women - Victory International 2005

Catherine Zeta-Jones:  Actress

• Red Door Revealed - Elizabeth Arden (endorsement)
• Provocative Women - Elizabeth Arden (endorsement)
• Mediterranean - Elizabeth Arden (endorsement)
• Mediterranean Breeze - Elizabeth Arden (endorsement)

Celine Dion:  Singer

• Celine Dion - Coty, Inc. 2003
• Notes - Coty, Inc. 2004
• Belong - Coty, Inc. 2005
• Always Belong - Coty, Inc. 2006
• Memento - Coty, Inc.
• Enchanting - Coty, Inc. 2006
• Paris Nights - Coty, Inc. 2007
• Spring in Paris - Coty, Inc. 2007
• Sensational - Coty, Inc. 2008
• Sensational Moment - Coty, Inc. 2008
• Chic - Coty, Inc. 2009

Charlize Theron:  Actress

• J’Adore - Christian Dior Parfums/Louis Vuitton Moet Hennesey (endorsement)

Cher:  Singer, Actress

• Uninhibited - Parfums Stern, Inc.

Chloe Sevigny:  Actress, Model

• Chloe - Chloe/Coty, Inc. (endorsement)

Christina Aguilera:  Singer

• Christina Aguilera
• Inspire - P & G 2008

Cindy Crawford:  Supermodel

• Cindy Crawford - Wella 2003
• Summer Day - Wella 2006

Clive Owen:  Actors

• Hypnose - Lancome/L’Oreal (endorsement)

Courtney Cox:  Actress

• Spotlight - Avon 2009 (endorsement)

Daisy Fuentes:  Actress, Model

• Dianoche - Daisy Fuentes Beauty/Kohls 2006
• So Luxurious - Daisy Fuentes Beauty/Kohls 2007
• Dianoche Ocean - Daisy Fuentes Beauty/Kohls 2008

Danielle Steel:  Author

• Danielle - Elizabeth Arden

David Beckham:  Athlete/Soccer

• Instinct - Coty, Inc. 2005
• Intense Instinct - Coty, Inc. 2007
• Instinct After Dark - Coty, Inc. 2008
• Intimately Beckham - Coty, Inc. 2006
• Intimately Beckham Night - Coty, Inc. 2007
• Signature - Coty, Inc. 2008
• Pure Instinct - Coty, Inc. 2009

Deborah Gibson:  Pop Singer

• Electric Youth - Revlon 1989-1990

Derek Jeter:  Athlete/Baseball

• Driven - Avon
• Driven Black - Avon

Desperate Housewives:  ABC TV Show

• Forbidden Fruit - Coty, Inc. 2006

Elizabeth Taylor:  Actress

• White Diamonds - Elizabeth Arden 1991
• Black Pearls - Elizabeth Arden
• Passion - Elizabeth Arden

Enrique Iglesias:  Singer

• True Star Men - Tommy Hilfiger/Estee Lauder 2005 (endorsement)

Erykah Badu:  Singer

• White Patchouli - Tom Ford (endorsement)

Eva Mendes:  Actress

• Secret Obsession - Calvin Klein/Coty, Inc. 2008 (endorsement)

Ewan McGregor:  Actor

• Cool Water - Davidoff/Coty, Inc. (endorsement)

Gwen Stefani:  Singer

• L - L.A.M.B.
• Harajuku Lovers

Gwyneth Paltrow:  Actress

• Pleasures - Estee Lauder (endorsement)
• Pleasures Delight - Estee Lauder 2007 (endorsement)
• Pure White Linen Pure Breeze - Estee Lauder 2007 (endorsement)
• Sensuous - Estee Lauder (endorsement)

Halle Berry:  Actress

• Halle - Coty, Inc. 2009

Hilary Duff:  Actress, Singer

• With Love… - Elizabeth Arden 2006
• Wrapped With Love - Elizabeth Arden

Hilary Swank:  Actress

• Insolence - Guerlain 2006 (endorsement)

Isabella Rosselini:  Actress, Model

• Isa Bella
• Daring
• Storia
• Manifesto - Cosmetics line with Coty, Inc.

James Franco:  Actor

• Gucci Pour Homme - Gucci 2008 (endorsement)

Jennifer Hudson:  Singer

• Imari Seduction - Avon 2007 (endorsement)

Jennifer Lopez:  Actress, Singer

• Glow - Coty, Inc. 2002
• Miami Glow - Coty, Inc. 2008
• Glow After Dark - Coty, Inc. 2006
• Love At First Glow - Coty, Inc. 2006
• Glow Shimmer Edition - Coty, Inc. 2007
• Sunkissed Glow - Coty, Inc. 2009
• Still - Coty, Inc.
• Live - Coty, Inc. 2005
• Live Luxe - Coty, Inc. 2006
• Live Platinum - Coty, Inc. 2008
• Deseo - Coty, Inc. 2008
• Deseo Forever - Coty, Inc. 2008 (Asia only)
• Deseo for Men - Coty, Inc. 2008

Jesse McCartney:  Actor, Pop Singer, Songwriter

• Wanted - 2009

Jessica Simpson:  Singer

• Fancy - Parlux 2008
• Sweet Kisses: Creme Brulee, Vanilla Cupcake, Strawberry Sorbet - Clean Fragrances 2005
• Dessert Treats - Clean Fragrances/Randi Shinder
• Dessert Beauty - Clean Fragrances/Randi Shinder

Joan Collins:  Actress

• Spectacular
• Scoundrel - (endorsement)

Joan Crawford:  Actress

• Youth Dew - Estee Lauder (endorsement)

Josh Harnett:  Actor

• Emporio Armani Diamonds for Men:  Giorgio Armani/L’Oreal (endorsement)

Julio Iglesias:  Singer

• Only
• Only Crazy

Justin Timberlake:  Pop Singer

• Play - Givenchy 2008 (endorsement)

Kate Moss:  Model

• Kate Moss - Coty, Inc.
• Velvet Hour - Coty, Inc. 2008
• Summer Time - Coty, Inc. 2009
• Chanel Coco Mademoiselle - Chanel (endorsement)

Kate Winslet:  Actress

• Tresor - Lacome/L’Oreal Paris (endorsement)

Katherine Heigl:  Actress

• My Voyage - Nautica/Coty, Inc. 2007

Kathy Hilton:  Socialite

• My Secret - 2008

Keira Knightley:  Actress

• Chanel Coco Mademoiselle - Chanel (endorsement)

Kimora Lee Simmons:  Baby Phat

• Baby Phat Goddess - Coty, Inc. 2005
• Baby Phat Golden Goddess - Coty, Inc. 2006
• Baby Phat Seductive Goddess - Coty, Inc. 2007
• Baby Phat Fabulosity - Coty, Inc. 2008

Kiss:  Rock Band

• Kiss Her - 2006
• Kiss Him - 2006

Kylie Minogue:  Singer

• Darling
• Sweet Darling
• Sexy Darlin
• Showtime
• Couture

Liv Tyler:  Actress

• Very Irresistible - Givenchy 2003
• Absolutely Irresistible - Givenchy 2008

Maria Sharapova:  Athlete/Tennis

• Maria Sharapova - 2005

Mariah Carey:  Singer

• M - Elizabeth Arden
• M Gold Deluxe - Elizabeth Arden
• Luscious Pink - Elizabeth Arden

Mary-Kate and Ashley Olson:  Actresses

• Coast to Coast:  Soho Chic - Coty, Inc.
• Coast to Coast:  Malibu Style - Coty, Inc.
• Coast to Coast:  London Beat - Coty, Inc.
• Coast to Coast:  Tokyo Fusion - Coty, Inc.
• L.A. Style - Coty, Inc.
• N.Y. Chic - Coty, Inc.
• South Beach Chic - Coty, Inc. 2007
• Hamptons Style - Coty, Inc. 2007

Matthew McConaughey:  Actor

• The One for Men - Dolce & Gabbana 2008

Michael Jorden:  Athlete/Basketball

• Michael Jordan
• Jordan
• 23

Naomi Campbell:  Model

• Naomi Campbell - 1999
• Naomagic
• Winter Kiss - 2006
• Cat Deluxe - 2006
• Cat Deluxe At Night - 2007
• Eternal Beauty - 2007
• Seductive Elixir - 2008

Naomi Watts:  Actress

• Angel - Thierry Mugler

Nicole Kidman:  Actress

• Chanel No. 5 - Chanel (endorsement since 2003)

Niki Taylor:  Model

• Begin - 2005

Paris Hilton:  Socialite

• Paris Hilton - Parlux
• Heiress - Parlux
• Heir - Parlux
• Just Me - Parlux
• Can Can - Parlux
• Fairy Dust - Parlux 2008

Patrick Dempsey:  Actor

• Unscripted - Avon 2008

Prince:  Singer, Musician

• 3121

Rachel Weisz:  Actress

• Burberry London for Women - Burberry (endorsement)

Rafael Nadal:  Athlete/Tennis

• L’Homme Sport - Lanvin 2009 (endorsement)

Ramon Ayala:  Reggea Singer

• Daddy Yankee - Falic Fashion Group 2008

Randy Moss:  Athlete/Football

• Grabman

Reese Witherspoon:  Actress

• U by Ungaro for Her - Avon/Emanuel Ungaro 2008
• U by Ungaro for Him - Avon/Emanuel Ungaro 2008

Salma Hayek:  Actress

• In Love - Avon 2008

Sarah Jessica Parker:  Actress

• Lovely - Coty, Inc. - 2005
• Covet - Coty, Inc. - 2007
• Cover Pure Bloom - Coty, Inc. - 2008
• Dawn - Coty, Inc. 2009
• Endless - Coty, Inc. 2009
• Twilight - Coty, Inc. 2009

Scarlett Johansson:  Actress

• Eternity Moment - Calvin Klein/Coty, Inc. (endorsement)

Shania Twain:  Country Singer

• Shania - Coty, Inc. 2005
• Starlight - Coty, Inc.

Sean John (Sean “P. Diddy” Combs):  Singer

• Unforgivable - Sean John/Estee Lauder 2005
• Unforgivable Woman - Sean John/Estee Lauder
• Unforgivable Black - Sean John/Estee Lauder
• Unforgivable Woman Black - Sean John/Estee Lauder
• Unforgivable Multi-Platinum - Sean John/Estee Lauder 2007
• I Am King - Sean John/Estee Lauder

Stephanie Graf:  Athlete/Tennis

• Always for Her - Aramis/Estee Lauder 2005 (endorsement)

Tim McGraw:  Country Singer

• McGraw - Coty, Inc. 2008

Tom Brady:  Athlete/Football

• Stetson - Coty, Inc. (endorsement)
• Stetson Fresh - Coty, Inc. 2008 (endorsement)
• Stetson Rich Suede - Coty, Inc. 2008 (endorsement)

Trina:  Hip Hop Singer

• Diamond Princess - 2005

Uma Thurman:  Actress

• Miracle - Lancome/L’Oreal (endorsement)

Usher

• Usher He - Elizabeth Arden 2007
• Usher She - Elizabeth Arden 2007
• UR

Victoria Beckham:  Singer

• Intimately Beckham for Her - Coty, Inc. 2006
• Intimately Beckham Night for Her - Coty, Inc. 2007
• Signature for Her - Coty, Inc. 2008